Dr Jayendu Patel leads ChoiceStream’s team of research scientists who are recognized leaders in the fields of econometrics, choice modeling, collaborative filtering, library science/taxonomy and search. Prior to joining ChoiceStream, Jay was a professor for 15 years at Boston University and Harvard University. His current interests span both the application and the foundations of the psychology of judgment and decision-making and of behavioral economics. He was the recipient of the 1999 Merton Miller prize for best paper in the Journal of Business. Jay holds a B.Tech. degree in electrical engineering from I.I.T. (India), an MBA from Wake Forest University and a PhD in Business (finance and econometrics) from the University of Chicago.